Efficiency Manitoba is a provincial Crown corporation focused on promoting energy efficiency throughout Manitoba.

During my time at UpHouse Marketing Agency, I developed a wide range of design materials for this organization, with a particular emphasis on print publications and editorial-style content. A core deliverable was the bi-annual brand magazine, created to inform Manitobans about energy-saving programs, rebates, and tools available for their homes and businesses. The publication balances clear communication with strong visual storytelling to make technical content more accessible and engaging.

Delivering each issue requires a high level of craft in layout design, typographic styling, image curation, and print production—ensuring every piece reflects the organization’s brand standards and communicates with clarity, consistency, and attention to detail.